Esmeralda Lombard asked this question on my Facebook page yesterday: Hi, I’m using Pinterest for my personal use. How will it benefit using it for a business. For example our 3 expo products? If you have a company website, why use pinterest? By some accounts Pinterest is now the worlds 3rd largest social media platform after […]

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One of the early statements about social business was “It’s not about you”.  This was in light of the fact that business that made the move to social media often did it in the same way they approached any marketing tool – advertorial, boring and trumpeting their own successes. The inevitable result of this was […]

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