Along with everything else that is transforming this century, people are (very slowly right now) rethinking the entire concept of owning things. It’s a massive shift considering the overwhelming consumer drive of the last century has ingrained the idea of having things. With digitisation coming to every industry we see that almost anything can be a service or a facility ready for us to use on demand. Uber introduced the world to on demand transport. So the question now is: Will we move away from owning cars? Is the car you are driving now the last you’ll ever own? I explore this question with Uber and with someone who gave up the car to go on demand full time.
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Through my speaking, writing and podcasting I tell the story of Digital Transformation: What it is, how to get there, how it is affecting your business and industry. I’d love to bring the story to you and help get you well on the road to Digital Transformation.
Life in the 21st century has been characterised by transformation from the way we communicate to our ability mold and shape technology to our lives. Most businesses in most industries have difficulty keeping up with this transformation as many still view the world and the way they work in it like it is still the 20th century.
Digitization is changing the dynamics in almost every industry. New markets are proliferating, value changes are breaking up and profit pools are shifting. This is a wake-up call for business but also an opportunity to reinvent business with a fresh focus on the customer, a fresh focus on our teams and how they engage & collaborate.
Having now worked at several hundred conferences around the world I consider myself a content specialist and wherever possible I work directly with clients to help craft their content in a way that will build a better conference. This may be advising on the agenda to make it more effective, to being an MC or Facilitator to doing filmed interviews with key speakers to create post conference material.